Brand Marketing

Le Product Content, une stratégie pour réduire la "DISTANCIATION COMMERCIALE"

La période de distanciation sociale que nous vivons actuellement, s’accompagne de ce que l’on pourrait appeler une distanciation...

Startups : pourquoi vous devez avoir une signature de marque ?

La signature à côté d’un logo n’est pas l’apanage des grandes marques. Dans le cas d’une startup, elle apporte d’abord un éclairage immédiat

Startups : pourquoi vous devez brander votre blog ?

Les articles de blog sont des contenus utiles et pertinents qui aident les prospects et les clients. Votre startup doit y associer non seule

Startups: Why driving your brand like a big one?

The brand platform guarantees the relevance and consistency of all produced content. Many startup companies consider that it is only the con

Startups : pourquoi piloter votre marque comme une grande ?

La plateforme de marque garantit la pertinence et la cohérence du contenu. Certaines startups la considèrent à tort comme étant l’affaire de

VERSION FRANÇAISE

PUBLIÉ PAR

RELAYED AND COMMENTED BY

PARU DANS

CHANTAL GARNIER

Content Marketer

Experience of strategic and operational Marketing, mainly acquired in B2B technologies (Microsoft, EIT Digital), to design useful and relevant Content Marketing campaigns.

PIERRE BOURGEOIS

Brand Marketer

Expertise in Brand Strategy acquired in large Communications agencies (Havas, Publicis, DDB, Ogilvy, JWT). Founder of PlanningStrat-Station and teacher in Communications schools.

LATEST POST

Content Marketing? Smile, we all do some without knowing it.

When we talk about Brand Content, Inbound Marketing or Digital Marketing, we often talk about Content Marketing, without knowing it.

How to pitch your startup to your grandma?

The hardest part of your startup’s Marketing is to write a short description to pitch your offer clearly. Here is a simple method to get out

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PlanningStrat-Station provides

solutions, tools and advice to help Marketing and Communications teams, in companies and startups, to optimize their Content Marketing with a strong brand strategy.

PlanningStrat-Station is based in Paris, France. For the moment being, we deliver services in French only but we are happy to publish content in English for all whenever we can.